Every business is an experience business. Customers not only purchase the products or services an organization offers, but the whole experience in every interaction with all digital touch points, across all stages: awareness, engagement, purchase, post-purchase. McKinsey’s Next in Personalization Report highlighted that 71% of consumers expect companies to deliver personalized interactions while 76% get […]

44% of retailers say their margins are negatively affected by handling returns, and 37% of companies cited software as the main impediment in handling Reverse Logistics. Reverse Logistics is not just about the part or the product coming back. There are so many other facets that touch the Reverse Logistics Life Cycle, and organizations are […]

There is a great deal of hype around the 5G technology and this hype should be taken seriously because 5G is widely believed to be smarter, faster, and more efficient than 4G. Although this much-talked-about technology is a long way away from being widely deployed, it is seen as a potential game-changer across the global […]

Rapid spread of Coronavirus, from China to the rest of the world, has been an unprecedented shock for global supply chains across all industries. According to WTO, global merchandise trade for 2020 is set to plummet by 13% to 32% due to covid-19 with biggest impact on North America and Asia. Legacy supply chain structures […]

INTRODUCTION In past few years, Digital Transformation is perhaps the most discussed topic in business aisles. It rightly brings the promise to transform the future of business, of society, the way we live, work, interact etc. According to IDC, direct spending on Digital Transformation between 2018-2021 is predicted to reach $5.9 trillion. To navigate the […]

The Challenge According to haveibeenpwned.com, thousands of enterprises have been hacked despite security point-solutions in place for years on end – SIEMS, firewalls, end-point solutions – you name it! In today’s world, billions of signals are coming in, and data is flying all over the place! So how does one get one’s hands around this […]

With increased adoption, usage and proliferation of data, all organizations are trying to become digital. However, it also increases the probability of security threats and breaches. To sustain in this digital economy, enterprises need to invest in cutting-edge technologies that provide real time visibility in to cyber risks and help create mitigation plans accordingly. However, […]

The year 2019 will be marked in history as a breakthrough year for Digital Marketing, especially in the United States. For the first time, digital ad spending will surpass traditional expenditure. According to eMarketer’s forecast, total digital ad spending in the US will grow by 19%, reaching US$ 129.34 billion in 2019. This accounts for […]

It is not the technology that provides excellence in this digital era but the business models that are built to leverage this technology as the backbone.Uber, Netflix and Airbnb are successful examples of technology-backed business models that have gone far beyond the initial excitement, have become highly sustainable, and have sprung an environment of highly […]

Supply chains, despite enhanced planning and management, are not immune to exceptional, unforeseen events. While careful planning and increased integration of technology can help in mitigating the impact and shortening delays, they are nowhere near enough to deal with global problems like the one we currently face. The Covid-19 pandemic tested and broke even the […]